The Rosewood team is working remotely and fully operational. Our physical location is closed.
The Rosewood team is working remotely and fully operational. Our physical location is closed.
Perhaps you have encountered a new term in Rosewood’s literature: “marketing guide”. Perhaps you have wondered…What exactly is a Marketing Guide? Can I have confidence someone outside my industry will really understand my needs—even if they are a “professional”? Is this just another “unnecessary cost” associated with marketing? Is this of any value to me, since my business is doing “half decent” without outside input?
“The frustrating phone calls I get from salesmen every time I remove an ad from a newspaper are getting old. And there’s the overwhelming challenge of overseeing my ads properly–I’m really bad at that. I want to keep a strong flow of leads coming in, but I barely have the time to make it happen. How can I get on top of my advertising?”
Can you relate?
Amongst the gently rolling hills of Ontario stands Pebbles Family Buffet, a Mennonite restaurant specializing in home-style cuisine. A recent remodel of the restaurant set different goals for the brand. They updated the decor to give the restaurant a classier atmosphere, and Pebbles also changed their food production and service to become a more upscale restaurant. With this change, it was time for a new website. Their old, out-dated one didn’t reflect the new experience, and the platform it was on would no longer be supported.
Packaging can look nice, but to do its job well, it should help sell the product. Suitable packaging needs research before to inform the design. Since the customer sees your product’s packaging first, they unconsciously allow it to affect their purchasing decision.
A&L Paint manufactures water-based latex low VOC coatings, stains, paints, floor finishes, and poly-urethanes…
Touch and feel can be everything when promoting a premium product. The medium, or the way a message is conveyed, may be just as important as the message itself. In fact, Marshall Mcluhan says that the medium is the message. This concept applies to marketing. Companies should communicate their message through a medium that fits and complements their brand…
As times change, many old barns and structures have been left to rot away. Henry Stoltzfus at Stable Hollow Construction loves history, as do his workers. What began as a construction company, soon developed into a passion for preserving old barns with as much historical detail as possible. Each barn has its own fascinating…
A group of Amish farmers in Pennsylvania formed a co-op to provide fresh, healthy food to folks in cities and urban areas: from the New Yorker with no outdoor space for his own garden, to the busy mom wishing to raise her children on a cleaner, greener diet. The co-op hired Rosewood Marketing to create a distinct brand name and a logo for their naturally grown food.
In 2017, Baystate Outdoor Personia shifted their brand positioning from selling prefab sheds to custom-designed sheds and outdoor solutions. After coming to Rosewood Marketing to do a rebrand, Baystate hired Rosewood to build the new website and manage all aspects of their online marketing, including their pay-per-click (PPC) campaign.
Finch, a poly outdoor furniture company, builds …
