Rosewood Marketing
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Rosewood is Committed to Helping Your Business Grow through Print and Web Marketing

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Failing to Plan is Planning to Fail

Going to work day after day without a clear marketing plan is a strong invitation for failure. However, with careful planning and implementation you can give yourself an opportunity to thrive!

  • Does your company image portray the reality of your products and services?
  • Do you have sales tools that sell value to your prospects?
  • Do you have an advertising plan and budget?

Welcome to Rosewood Marketing

Advancing Your Reach Through

Branding and Logos

The most important part of your marketing effort is your brand. Every business card, brochure, and advertising will influence your customers' perception of your brand; if you haven't defined your brand very well, your marketing will be weak and confusing.

Graphic Design

Printed media has always been a cornerstone of effective marketing. Today, it’s still an essential way to convey professionalism and legitimacy. We’ve been doing print marketing for years, and we have the skill to produce sharp, attention-grabbing business cards, catalogs, ads and more.

Web Design & SEO

Your website should be like a good salesman. Anyone can build a website, but it takes time and skill to make a highly-focused selling tool. And, like any good salesperson, your website will perform better if you continue to optimize it’s reach.

  • This summer my family and I packed our car, fueled up, and left Pennsylvania for a vacation in which we traversed several states. Each day we made plans to arrive at our destination at a specific time.

    We used a GPS to plan our daily excursions and stay on schedule. One feature of a GPS is calculating an estimated arrival time. But somehow, our actual arrival times were rarely what the...

  • paint stand with newly designed paint cans

    Packaging can look nice, but to do its job well, it should help sell the product. Suitable packaging needs research before to inform the design. Since the customer sees your product’s packaging first, they unconsciously allow it to affect their purchasing decision.

    A&L Paint manufactures water-based latex low VOC coatings, stains, paints, floor finishes, and poly-urethanes. Most of...

  • businesses are like machines

    Imagine that your product was so unique and popular that it practically marketed itself, many people were excited about its features and performance, and orders were pouring in.

    Such is the case for Tesla, an electric vehicle manufacturer.

    But now imagine that you can’t manufacture your product quickly enough to meet demand—not even quickly enough to meet your promises to...

Some of Our Work

Myerstown Sheds & Fencing Website

Myerstown Sheds & Fencing wanted to capture online opportunities to increase their market share in their three store region. After research and planning, website developers and online marketing specialists constructed their website to maximize local search engine results. The Rosewood team’s ongoing marketing efforts keep a steady flow of hundreds of visitors per week. Visitors complete an online estimate request form that delivers quality leads to their sales force.

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Meet the Team

Roy Herr

Roy Herr, founder of Rosewood Marketing, thrives in the challenge of leading the team and working alongside clients to solve their marketing problems. He especially enjoys consulting with clients to help them develop their niche, brand, strategy and marketing plan.

Roy’s passion for bringing Biblical values and Christianity into the workplace is a driving motivator in his business relationships.

Roy’s family enjoys life on a 4.5 acre Old McDonald farm which includes a Jersey milk cow, laying hens, two dogs, and an ever-changing number of cats/kittens. A 1/2 acre patch of asparagus provides early morning exercise in the spring. Another acre of string beans, corn, potatoes and other produce provides the children lessons in natural life and character development.

Clair High

Clair High is a partner and big picture advisor for Rosewood. He generously shares from his well of wisdom and experience. After 40+ years in the electrical contracting business, Clair loves to walk alongside younger businessmen to mentor them and help them develop their opportunities.

At home he feeds a few steers. Family hair cut night is a highlight as well because “Grandpa is the best barber.”

Eugene Fox

Eugene Fox manages the scheduling and CRM systems that keep the projects moving smoothly. He is Rosewood’s spreadsheet specialist and serves as a project engineer for data driven catalogs.

Doing jigsaw puzzles, a favorite pastime, currently has taken a back seat to family joys, church activities, and a used furniture store his family operates on their home place.

Luke Flory

Luke Flory serves in sales and marketing consultation, with over 2 decades of experience in the industry. He enjoys working together with clients to discover the hidden marketing dynamite in their enterprise and vision, and working with the Rosewood Team to transform it into effective marketing strategies and initiatives.

If you were to step outside through his Rosewood office door, you would find yourself in southern New Mexico where he lives with his wife Amy and their seven sons and three daughters. Phone, email, and video conference technologies provide seamless integration with the Rosewood team and clients from near to far. Luke treasures quiet time with God and helping others discover the gospel of peace, as well as family time, hiking, reading, writing, mentoring, and great coffee.

Adrian Nolt

Adrian M. Nolt — website developer, photographer, and online marketer — joined the team in 2014. He brings experience gathered from years in school teaching, bookkeeping, and woodworking. Adrian's wide-ranging interests show that he likes to learn new things, and learning new things is an exceptional part of working at Rosewood.

Adrian, Angela, Damian, Adelyn, Hosanna, and Mariah delight in family life together in their white rancher near Schaefferstown, PA.

Lyndon Gehman

Lyndon Gehman is a graphic designer with over ten years of experience in the marketing industry. He especially enjoys company branding and website design and is an experienced photographer.

In his free time, you will likely find him doing something creative such as cooking a new dish with his wife Tina, playing the piano to his two children, composing choral music or exploring downtown Lancaster with its inspiring and art-driven culture.

Phyllis Miller

Phyllis Miller joined the team in 2010 after teaching school for a number of years. Though she still does some general graphic design, she now specializes in automating spreadsheets of data into large catalogs. She enjoys the variety, creativity, and constant learning that her job calls for.

Outside of work, Phyllis enjoys writing (with a good cup of tea nearby), making cards for her nieces and nephews, or reading if her to-do list is not too pressing. Her goal in life is to become more like the Master and serve Him faithfully in whatever spot He calls her.

Gary Hurst

Gary Hurst is a senior designer at Rosewood. He loves brand development, advertising campaigns and serving his clients in many other types of projects. Gary is a prolific ideator which is very beneficial in creative naming sessions and ad campaigns. Gary and his wife Twila, make an unstoppable team planning scenes and designing the styles, colors, and props for our full-scale photo ops.

Having a deep appreciation for the arts, Gary has spent the past decade of his spare time singing in several music groups and teaching music to school students. Gary loves to experience other cultures, coffees, cuisines, and climates when he gets a chance.

Jared Nolt

Jared Nolt is a website developer who joined the team in 2016. He is motivated by the challenges of his new job and enjoys working with the team.
Jared and his wife, along with their five children, live in Reinholds, PA. Prior to joining the Rosewood team, Jared spent eleven years as an excavator. In earlier years he was a landscaper and woodworker.

In his spare time Jared enjoys woodworking, handyman projects around the house, spending time with his family outdoors, and tending his store at the Green Dragon Farmers Market.

Christopher Sedlak

Christopher Sedlak has years of experience in the fields of market research, website development, and retail. He is the strategist in Rosewoods online marketing department and is passionate about helping clients create and implement strategic marketing plans through the analysis and interpretation of data.

Outside of work, Christopher enjoys music composition, homesteading, cooking, and quiet times with family.

Courtney Dodd

Courtney Dodd is our receptionist and client hospitality organizer. She enjoys the variety her role can bring, as it varies each day from directing calls, scheduling and hosting clients to assisting with catalog automation projects and creating marketing plans.

Outside the office, she volunteers at a local pregnancy center where she also serves as a receptionist. She enjoys traveling and exploring cities with her friends and is always up for an adventure.

Derlyn Musser

Derlyn Musser is a mainstay in our online marketing department. While specializing in SEO, he also enjoys helping clients with email and social media marketing. When he's not working in the online realm, he puts other skills to use in compiling and editing videos.

When it comes to hobbies, Derlyn is a bit of a music nerd playing several instruments and dabbling in composition and singing. If he's not tinkering with music, you'll probably find him buried in a book.

Stephen Ebersole

Stephen joined the Rosewood team with almost a decade of web development and server management experience. He enjoys creating websites so much that he feels like he gets to play for a job. The ever changing web technologies have proven to be a great outlet for his love of learning.

Stephen lives with his family in a rural mountain village in Honduras where they serve in a small Anabaptist church outreach. Foster care is a cause that holds a special place in their hearts. Remote internet connection allows him to provide for his growing family while serving in Kingdom outreach.

Shelli Friesen

Shelli Friesen is a copywriter, content organizer, and graphic designer. She developed a love of writing as a child and sharpened these skills in later years as she taught school. Writing on a wide variety of topics at Rosewood enriches her knowledge of the world, and she enjoys the many different creative outlets her job provides.

You can often find Shelli curled up with a good book. If the weather is warm, she can’t resist heading outdoors for a hike or kayaking nearby rivers or lakes. Maybe best of all, she loves to travel to places she’s never been, delighting in the different cultures and history she finds.

Anthony Burkholder

Anthony Burkholder works as the IT administrator and helps with reporting and project scheduling. He masters spreadsheets and data and also gets involved with an occasional photography or website project. Analysis and problem solving are valuable skills he puts to work for us.

Anthony enjoys traveling and seeing new places. Before joining Rosewood, he taught school and worked in the woodworking industry.