Our Work

Journey Behind the Photo

What is the worth of one high-quality photo? More than a thousand words? When it comes to marketing, the answer is “yes!” What is involved in producing the photo that sells? Join Gary for a glimpse of the Rosewood team pursuing “thousand-word” photos during a recent shoot for Finch, a patio furniture brand, to answer these questions yourself!

Saying “Thank You” With Customer Gifts [Case Study]

Ever wonder how to show your customers how much their business means to you? How should you show appreciation when your client buys a product or service of high value? A thank-you note on the invoice? A Christmas card at the end of the year? Prices so high that you can always offer a discount (car dealership model)?

The Art of Outgrowing A Website Gracefully: A Case Study

Every business has its own unique set of marketing challenges to solve as it grows. For Henry and Leroy Stoltzfus, the owners of Pennsylvania-based Stable Hollow Construction, it was their website. It had begun to feel like an old pair of sneakers that were a size too small. The site was functional in some mediums, but it was outdated, and it simply didn’t fit them well anymore.

It’s Fun! It’s VierBike! A New Brand Pedals to Life!

The branding process for this quadracycle—a bicycle with four wheels—began in our parking lot—no kidding! First we needed to create a brand name. Our team kicked off their creative naming session by taking this unique bike for a spin. They snapped a few photos while they were at it for fun and inspiration...

Could Your Website Send You 90% More Leads?

Imagine receiving 90% more leads from your website! That’s what Miller’s Mini Barns reported this spring. And what do you think caused this jump in leads? It happened after Rosewood Marketing rebuilt their website. Of course, your results may not be identical. You may already have a website that performs well as a lead-generation tool. But the folks at Miller’s Mini Barns are happy with their investment, and they shared some of the reasons why...

Re-designed Brochure Unlocks Gated Community

Residents of a gated community in Glen Carbon, Illinois, had a problem—their backyards lacked sheds. They were in a deadlock with community management over getting a shed brand approved for the community. Even after multiple attempts by residents, no approval was forthcoming.

Dream Buildings Increases Sales With Targeted Advertising

Dream Buildings contacted Rosewood last year, looking for a solution to their advertising woes. Aaron, the owner, and Martha, the secretary, had determined that managing their advertising was more than they could handle. When publishers called, sometimes they couldn’t remember if they were even advertising in that particular publication. Their ads were not consistent in appearance or content. Implementing the offers in the ads was an additional frustration. Dream Buildings, still in its first year of business, wanted to hand over their ad management to Rosewood.

YardCraft Packaging: Destined for Costco

Sequel to “Garden Bed Photography in December” In October 2015, Matt and Roy met with an energized Sam from YardCraft to discuss YardCraft’s plans to sell raised-garden beds in Costco stores. Could Rosewood help design a box meeting Costco’s specific and detailed requirements? To get an initial feel for what those requirements might be, Matt and Roy went to browse the aisles of the Lancaster Costco Wholesale. (Lesson: Don’t try sneaking in without a membership card—a lady there will stop you!)

Store Signage for Farmer Boy

Farmer Boy Ag shared with Rosewood Marketing their dream of having captivating, gallery-inspired signage in their showroom and conference room. We were instantly on board with them and ready to collaborate. Roy wrote down the details for each sign location, grabbing measurements and photos of the walls to use in mockups. Gary designed several sign options (Understatement Warning: See the option table below!) and used Roy’s photos to create mockups, which he delivered to Farmer Boy for their review...

Full-Service Advertising for LnR Feed & Grain Systems

LnR Feed & Grain Systems contacted Rosewood seeking professional advice on creating a marketing plan. Since managing their ad schedule internally had become a burden, they were looking for assistance. The initial marketing consultation with Roy (Rosewood marketing consultant) determined an annual budget and a plan which detailed ad sizes, the publications in which they will be printed, and a schedule for designing and submitting the ads...

Catalog Series for Northeastern Rustic

How can a furniture craftsman market his products clearly and consistently? I recently enjoyed working with Northeastern Rustic LLC of Smyrna, ME, to answer this challenging question. Northeastern Rustic is a maker of wood furniture in the rustic styles perfect for cabins and mountain homes. They were ready for a redesign of their brochures, adding a new line and expanding their existing product lines.

My Designer Can Photoshop Anything — True or False?

When winter begins to settle in, with the busy summer rush over, many outdoor-product manufacturers begin to think about next year’s catalog. “Oh, yes,” they think, “we need some great photos for the new product we developed this summer — the picture-perfect kind with flourishing trees and blooming flowers in a delightful setting that will sell them their dream.” The businessman looks outside and realizes that the trees are almost bare, only a few straggly, frost-bitten flowers remain, and the grass is brown. “Oh, well,” he concludes, “my designer can ‘just Photoshop it.’ ”

Our Work

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