The VierBike Brand Story

It’s Fun! It’s VierBike! A New Brand Pedals to Life!

The branding process for this quadracycle—a bicycle with four wheels—began in our parking lot—no kidding!

First we needed to create a brand name. Our team kicked off their creative naming session by taking this unique bike for a spin. They snapped a few photos while they were at it for fun and inspiration…

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Top of the Miller's Mini Pavilions page

Could Your Website Send You 90% More Leads?

Imagine receiving 90% more leads from your website! That’s what Miller’s Mini Barns reported this spring. And what do you think caused this jump in leads? It happened after Rosewood Marketing rebuilt their website.

Of course, your results may not be identical. You may already have a website that performs well as a lead-generation tool. But the folks at Miller’s Mini Barns are happy with their investment, and they shared some of the reasons why…

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The old and new Cardinal brochures compared

Re-designed Brochure Unlocks Gated Community

Residents of a gated community in Glen Carbon, Illinois, had a problem—their backyards lacked sheds. They were in a deadlock with community management over getting a shed brand approved for the community. Even after multiple attempts by residents, no approval was forthcoming.

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Dream Buildings logo

Dream Buildings Increases Sales With Targeted Advertising

Dream Buildings contacted Rosewood last year, looking for a solution to their advertising woes. Aaron, the owner, and Martha, the secretary, had determined that managing their advertising was more than they could handle. When publishers called, sometimes they couldn’t remember if they were even advertising in that particular publication. Their ads were not consistent in appearance or content. Implementing the offers in the ads was an additional frustration. Dream Buildings, still in its first year of business, wanted to hand over their ad management to Rosewood.

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Elevated Garden planters packed and ready for shipment

YardCraft Packaging: Destined for Costco

Sequel to “Garden Bed Photography in December”

In October 2015, Matt and Roy met with an energized Sam from YardCraft to discuss YardCraft’s plans to sell raised-garden beds in Costco stores. Could Rosewood help design a box meeting Costco’s specific and detailed requirements?

To get an initial feel for what those requirements might be, Matt and Roy went to browse the aisles of the Lancaster Costco Wholesale. (Lesson: Don’t try sneaking in without a membership card—a lady there will stop you!)

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Rosewood designed these store signs for Farmer Boy Ag.

Store Signage for Farmer Boy

Farmer Boy Ag shared with Rosewood Marketing their dream of having captivating, gallery-inspired signage in their showroom and conference room. We were instantly on board with them and ready to collaborate. Roy wrote down the details for each sign location, grabbing measurements and photos of the walls to use in mockups. Gary designed several sign options (Understatement Warning: See the option table below!) and used Roy’s photos to create mockups, which he delivered to Farmer Boy for their review…

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Assorted advertising products for LnR Feed and Grain Systems

Full-Service Advertising for LnR Feed & Grain Systems

LnR Feed & Grain Systems contacted Rosewood seeking professional advice on creating a marketing plan. Since managing their ad schedule internally had become a burden, they were looking for assistance. The initial marketing consultation with Roy (Rosewood marketing consultant) determined an annual budget and a plan which detailed ad sizes, the publications in which they will be printed, and a schedule for designing and submitting the ads…

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logo of Northeastern Rustic

Catalog Series for Northeastern Rustic

How can a furniture craftsman market his products clearly and consistently? I recently enjoyed working with Northeastern Rustic LLC of Smyrna, ME, to answer this challenging question. Northeastern Rustic is a maker of wood furniture in the rustic styles perfect for cabins and mountain homes. They were ready for a redesign of their brochures, adding a new line and expanding their existing product lines.

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Compositing an image in photoshop.

My Designer Can Photoshop Anything — True or False?

When winter begins to settle in, with the busy summer rush over, many outdoor-product manufacturers begin to think about next year’s catalog. “Oh, yes,” they think, “we need some great photos for the new product we developed this summer — the picture-perfect kind with flourishing trees and blooming flowers in a delightful setting that will sell them their dream.” The businessman looks outside and realizes that the trees are almost bare, only a few straggly, frost-bitten flowers remain, and the grass is brown. “Oh, well,” he concludes, “my designer can ‘just Photoshop it.’ ”

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