Rosewood Marketing

Rosewood is Committed to Helping Your Business Grow through Print and Web Marketing

The Rosewood Blog

When Glitter IS Gold
Special Effects Printing

Have you ever handed potential customers your business card or brochure and intentionally observed their response? They may have said “Thank you,” or maybe nothing at all. What if you were able to change that response to “Wow!” When they hold your printed piece in their hands, it is communicating something to them. What is it saying? What will clearly communicate the...

Telling the Das Holz Haus Story

Das Holz Haus is a maker of fine cabinetry and heirloom quality furniture serving customers in metro-area markets through relationships with kitchen designers.

DHH came to Rosewood seeking to more clearly portray the impeccable quality of both their service and their product. Their existing brochure created an impression of their brand that did not dovetail with who they were as a...

Charlie Hatchet and Fred Squirrel

“This was our best month yet,” Charlie Hatchet announced to his wife as he entered the lodge one evening. “I think the business might survive after all.”

It hadn’t been long before that Charlie had given up in defeat. His sharpened log product just didn’t seem to interest anyone. But now, his wooden toothpick version seemed to be catching on in the forest. Just today a family of moose...

Charlie Hatchet

Charlie Hatchet’s jaws worked up and down, up and down, as he shaved away at the bottom of an aspen tree. Flying chips of wood dropped onto a growing pile at his feet. Being an energetic fellow of fine beaver stock, getting things done was certainly one thing that came easy for Charlie.

Charlie’s mind was going as fast as his jaws. This one ought to sell for a good price. Maybe old...

Horse and Carriage

Maximizing brand exposure on the go is a strategy from way back. Even in the quieter, less visually cluttered world of yesteryear, businessmen saw the opportunity of using their vehicles to raise awareness of their enterprise, as one just too good to pass up!

“Why brand my vehicle?” you may ask. Is it worth the effort? Let’s take a look.

Jack of All Trades

Preston wasn’t sure he had what it took to be a business owner, but when he had the opportunity to get into the printing business, he took it.

Preston settled on a slogan that perfectly expressed his vision for Preston’s Printing: “Exceptional quality, speed, and price–no project too large, too small, or too uncommon.”

Preston’s Printing got off to a great start. Preston was...

Journey Behind the Photo

What is the worth of one high-quality photo? More than a thousand words? When it comes to marketing, the answer is “yes!”

What is involved in producing the photo that sells? Join Gary for a glimpse of the Rosewood team pursuing “thousand-word” photos during a recent shoot for Finch, a patio furniture brand, to answer these questions yourself!

I had the privilege of researching...

Noah Boyle Gift Set

Ever wonder how to show your customers how much their business means to you? How should you show appreciation when your client buys a product or service of high value? A thank-you note on the invoice? A Christmas card at the end of the year? Prices so high that you can always offer a discount (car dealership model)?

Noah F. Boyle cabinet company in Elizabethtown, Pennsylvania, had these...

Stethoscope and Ice Cream

Afraid I would black out completely, I grabbed the handrail and tried to focus on the steps ahead. I stood still for a few wobbly moments until my vision gradually returned and I could proceed up the steps.

Several years ago my vision would occasionally narrow temporarily and I would feel pressure in my head. It would only last a few minutes, so I wasn’t too concerned about it until I...

The African elephant is the strongest land animal by sheer strength. It can be up to 12’ tall at the shoulder and weigh over 13,000 lbs. They can carry a load of 3,000 to 4,000 lbs.

The rhinoceros beetle, though big for a beetle, is less than 2.5” long. But, it can carry 1,141 times its own weight!

When it comes to marketing, bigger isn’t always better. Sometimes the small things...